The stories below come from founders and leaders who chose to do the deep work. Emotional, mental, spiritual, and financial transformation, in their own voices.
Real founders, on camera, on what changed.
Business grew 53% in 3 months, but I grew 153% as a person. Since working with Eric, my income has more than doubled in 90 days. The real transformation was how I started showing up for myself, with clarity, confidence, and alignment.

Working with Eric honestly changed everything for me. He helped me see my self-worth without needing constant external validation, and that shift has impacted every part of my life.

Eric has changed my life, and I do not say that lightly. His mentorship is the deep work everyone talks about but few ever do. Four months ago I was stuck between two identities. Not anymore.

For more than ten years I could not change what needed to change. I felt unmoored, detached, and lost. I said yes to Eric almost immediately: he had been where I wanted to go, and I trusted him.

Before I joined Royals, life was a mess. A new company on my back, three kids under five, and a marriage heading toward divorce. Royals showed me another way.

Eric is one of those rare individuals who can meet you exactly where you are and guide you toward a version of yourself you had not yet imagined.

I joined as an operator comfortable solving problems for everyone else. What I had not practiced was engineering myself with the same care I give to clients. That shift started here.

When I first spoke with Eric I felt immediate safety and a clear sense of what was next. I had been avoiding hard decisions for a long time. That conversation gave me footing to move.

Eric sees the magic in you that has gotten buried by decades of sensible adult practicality, and challenges you to bring it to the world. You come alive.

I told my wife that for the first time in my life, I do not have to try. I can just be me. I needed a safe place to be weak in order to find my strength, and this group is that place.

This is where I practiced pattern interruption and unlearning. People held space for me while I opened up and asked for support. I felt included even when life got messy.

I always enjoy going on this journey with you as a guide and resource. I would be lost without you. I have no idea how you figured this all out, but it is changing my life.

I discovered that I am just not as disciplined when I am only accountable to myself. Subconsciously, that is probably why I joined this group. Now I know it.

Eric has an incredible heart, a deep commitment to the connectivity of the human spirit, and a keen ability to bring that into business.

Eric has a natural talent for bringing high caliber people into the same room and facilitating it so that every single person gets massive value.
